Sustainability
Initiative Fruit and
Vegetables

Uniting Europe's fresh produce chain behind shared targets.
The Sustainability Initiative Fruit and Vegetables (SIFAV) is a pan-European coalition convened by IDH, uniting retailers, brands, traders, and civil society organisations behind common sustainability targets for fresh produce supply chains. Launched in 2012 with thirteen Dutch companies, it has grown to more than forty partners working on environmental footprint, working conditions, and due diligence.

An annual report that sets out the targets, the progress against them, and the distance still to run.



Two greens taken from the crop itself, a pale sky behind them, and orange kept for the call to action.




Stories from the field, across global fruit and vegetable supply chains.


Environmental
Social
Due Diligence
for 3 priority products by 2025
A pictogram set built for the three programmes, from carbon and water through to decent work.










Fruit and Vegetables

Partnering for more
sustainability in the fruit and
vegetable industry
CONTACT USWe drive sustainability
within fresh fruit and
vegetable supply chains
The Sustainability Initiative Fruit and Vegetables (SIFAV) is a membership-based initiative coordinated by IDH, that aims to actively contribute to more sustainable fresh fruit and vegetable supply chains globally. SIFAV unites private companies, civil society organisations and voluntary standards active in the fresh fruit and vegetable sector. The SIFAV 2025 strategy is centred around three sustainability programs: environment, social and due diligence.
organizations and
associate parties
programs

SIFAV Sustainability Programs
The SIFAV initiative is centered around three programs: an environmental, a
social, and a due diligence program. Within SIFAV, all private sector partners
commit to reaching common sustainability targets within each of these three
programs by 2025.
water, and food loss and waste.
Read more about SIFAV Environmental Program
Benefits of becoming a
SIFAV partner
SIFAV unites different actors in the fresh fruit and
vegetable supply chain around common sustainability
objectives.
By joining SIFAV, you will scale up your sustainable
engagement through collaboration with like-minded
ambitious companies within the sector – thus generating
positive impact and value for your business.
Driving action in supply
chain
Keeping momentum through
joint targets, annual reporting,
and enhanced sourcing
requirements, while also
engaging suppliers, and
capacitating companies
Effectively mitigating risks
through research and tools
Mitigating risks for your own
company by contributing to
and benefitting from quality
research and jointly developed
tools, joint policies, actions,
and studies
Monetary benefits and cost
savings
Realising monetary benefits
through joint development of
tools, trainings, and projects.
Moreover, projects are eligible
for IDH co-funding
Learning, expertise, and
international cooperation
Participate in exchange and
learning sessions as well as
working group to develop
joint approaches and achieve
results
Setting sector-wide
approach
Driving industry change and
pre-competitive alignment
through joint approach setting
Clear and positive
communication
Showing that you are making
a difference by proving
progress on sustainability
targets to stakeholders
Our Resources

Responsible Water Management in Ica, Peru
On November 5, 2024, more than 50 stakeholders convened in Ica, Peru, for the Ica Water
Stewardship Multistakeholder Working Session. This gathering was part of the project “Collective
Action for Responsible Water Management in Ica”. The project aims to enhance the water resilience
of the Ica-Huancavelica basin.

Collaborative action for the
Ica Water Stewardship
Project in Peru

SIFAV updates Basket of
Standards

Connect
Programs
- Environmental
- Social
- Due Diligence
News & Resources
- News and resources
About
- Our mission
- How we work
- Our organisation
Impact
- Projects
- SIFAV Results
- Become a member

